Women in leadership positions reach 27.7% (113 leaders), approaching the target of 30% by 2030.
Located at the company’s unit in Camaçari, the Learning Institute aims to promote structured learning pathways and skills development.
The Agro Mais Integridade Seal, granted by Brazil’s Ministry of Agriculture and Livestock, reflects the company’s commitment to ethics and transparency.
Bracell has surpassed its female entrepreneurship goal, reaching 73% of projects led by women through initiatives such as the Dona Della program. The milestone reinforces the company’s commitment to gender equality, diversity, and inclusive growth, while empowering women in local communities. By investing in leadership development and entrepreneurship, Bracell continues to drive positive social impact and strengthen its ESG agenda.
Icon of Brazilian advertising returns in the new Absoluto paper towels campaign.
Global leader in dissolving and specialty pulp strengthens diversity, expands social impact, and reinforces sustainable growth and climate strategy.
Pants diapers segment already accounts for half of the Northeastern market and leads category growth in Brazil.
The growing debate on reducing pesticide use in Brazil highlights the importance of sustainable alternatives such as biological control. In this context, Bracell has strengthened its investments in nature-based solutions, significantly reducing reliance on chemical pesticides in its forestry operations.
By producing and releasing natural enemies to control pests, the company achieved an approximate 80% reduction in pesticide application, with consistent results across regions such as Bahia and São Paulo. Supported by biotechnology, drone application and technical partnerships, the initiative is part of the Bracell 2030 Agenda, reinforcing a more sustainable, efficient and climate-positive forestry model.
Bracell reported removing 6 million tons of CO₂ between 2020 and 2025, reinforcing its low-carbon strategy and progress toward its 2030 sustainability goals. The results are driven by its forest operations, combining planted and preserved areas to capture carbon at scale. To strengthen accuracy and transparency, the company is expanding its climate monitoring capabilities through flux towers, which enable real-time measurement of carbon exchanges. The initiative integrates technology, science, and responsible forest management, positioning Bracell as a key player in the global climate agenda and low-carbon bioeconomy.
Bracell advances biodiversity conservation through its One-to-One commitment, protecting native forests, restoring ecosystems, and promoting sustainability across Brazil.
For the third consecutive year, Bracell participated in Afro Fashion Day, the foremost event celebrating black fashion in Brazil.
Bracell’s One-for-One Commitment, which matches planted areas with conservation areas, earns Amcham Eco Award.
The event featured key figures dedicated to the global climate agenda, such as COP30 CEO, Ana Toni.
Bracell is making strong progress toward its 2030 sustainability targets, achieving key milestones ahead of schedule. The company now protects 302,000 hectares of native vegetation – exceeding its One-for-One Commitment – and has reduced natural gas consumption by 50% while expanding the use of clean energy. With a climate-positive operation, Bracell is also advancing in emissions reduction, resource efficiency, biodiversity protection, and social impact, reinforcing its position as a benchmark in sustainable growth.
Event on the institutional tissue market also marked the launch of a new rolled product machine at the Lençóis Paulista unit.
With a focus on Education, Empowerment and Well-being, the social projects reached 27 municipalities across Bahia.
Bracell Papéis São Paulo, with a R$5 billion investment, stands among the world’s most modern and sustainable tissue paper plants.
Bracell Papéis expands its brand presence in new markets and strengthens its position in the Southeast.
With “Even the Neves prefer it”, Supra highlights softness, comfort, and quality as key attributes setting a new standard in the segment.
Action connects native vegetation fragments in São Paulo’s countryside, reinforcing the company’s commitment to sustainability.
The socio-cultural space, Casa Bracell Social, will be dedicated to the company’s social projects and activities.
Bracell contributed to the panel “Brazilian Biodiversity and Sustainable Business” in the ESG Summit.
Company received the Prêmio Expressão de Ecologia in the Natural Resource Conservation category with the One-for-One Commitment.
The movie explores the challenges and innovations in the construction of the mill in Lençóis Paulista.
Childhood education, early childhood, and leadership development are the pillars of the organization.
The initiative is part of the company’s One-for-One Commitment and will last ten years in Public Environmental Protection Areas.
The initiative is part of the company’s One-for-One Commitment and will last ten years in Public Environmental Protection Areas.
The Tech Hub received and investment of R$ 3.9 million, result of a term formalized between the City of Santos and Bracell.
Bracell Bahia closed 2023 with plenty of cause for cheer, reasons for which include setting a new record in final seedling use among all RGE Group nurseries, reaching a rate of 86%.
Afro Fashion Day is a celebration of black entrepreneurship in the creative industry and Bracell is proud to be a partner.
The film explores the engineering challenges met in the expansion of what is now the largest and greenest pulp plant in the world.
Bracell trainees placed first, second and third in the internship category and the company took first place in the “Innovative Company” category.
Bracell trainees placed first, second and third in the internship category and the company took first place in the “Innovative Company” category.
The pulp company’s initiative bolsters its sustainability practices. The trees were planted in the municipalities of Botucatu, Agudos and Piratininga.
The initiative aims to protect 70,000 hectares of Conservation Units.
The Company is investing in new formats aiming at business sustainability.
The Company’s project benefits more than 700 families from the cities of Agudos, Borebi, Iaras, and Paulistânia.
Unprecedented initiative, the ‘One for One Commitment’ will protect areas in Mato Grosso do Sul.
The company is looking for new talent to work in its industrial, forestry, logistics and administrative processes and operations.
Certificate proves transparency about the origin of the 100% renewable energy generated by the company.
The association works to increase the presence of women in the forest sector.
Recognition is granted to companies with concrete projects focused on preserving this biome.
The company relies on biological control, using Integrated Pest Management (IPM), a set of tools for pest control.
The groundbreaking work, which harnessed data from Sentinel-1 satellites, was presented at a congress and a seminar held in São Paulo and Espírito Santo, Brazil.
A collective clean-up took place on Saturday, June 17, at Gonzaga Beach, between channels 2 and 3.
The Cooperative Program is led by IPEF and CIRAD and includes various affiliated companies from the pulp sector, including Bracell.
The award ceremony took place during Agrisummit 2023, the Brazilian agribusiness innovation and geotechnology event.
The year 2022 was marked by ambitious projects.
The Ecolabel and Nordic Swan certifications ensure the environmental sustainability best practices in the company’s production chain and were granted for the company’s operations in São Paulo.
The Company is emphasizing the importance of reducing waste generation while encouraging recycling and reuse for the benefit of the environment.
The tray filling machine has been at Bracell in São Paulo for some time and has been adapted for use in Bahia state.
Company will complement its growth strategy and portfolio diversification in Brazil with entry into the tissue market.
The company is investing R$ 5 billion in new operations in Lençóis Paulista, with R$ 2.5 billion for the new tissue mill.
The company is investing R$ 5 billion in new operations in Lençóis Paulista.
The movement strengthens actions to promote ecological restoration.
The movement’s mission is to articulate and integrate those interested in the recovery of the biome, strengthening actions to promote ecological restoration.
In addition to harvesting rainwater, the company returns roughly 90% of water withdrawn from the Tietê river.
An unprecedented CEBDS program aims to transform corporate climate neutrality goals and support companies in the implementation of decarbonization processes.
During the commemoration of International Women’s Day, the company reinforces the participation of women in agribusiness.
Through the Amigos da Floresta program, the company achieved a reduction in burned areas.
Association promotes actions for gender equity, focusing on the inclusion of women in the forestry sector.
Company expands its sustainability actions with the pilot project.
The multisectoral movement aims to articulate and facilitate actions to promote the harmonious, inclusive and sustainable use of land in the country.
The company received recognition from the Brazilian Association for Loss Prevention.
Company that is in full expansion, has openings for different positions and levels of education for the states of São Paulo, Bahia and Mato Grosso do Sul.
The company, a global leader in the production of dissolving pulp, expands investments and career opportunities.
The winning project uses geoprocessing to carry out temporal, socio-environmental and quality analysis of plantations.
During the Tree Day celebration week, the company presents a project with a forecast of growing more than 190,000 native seedlings in 2022.
Company reinforces its commitment to sustainable development and creates Disclosures Hub.
With the investment, production at Nursery Salgado will be increased by 40%.
Initiative is integrated into the company’s Sustainability journey.
The milestone was established after eight months of operation at Bracell’s Pederneiras Intermodal Terminal.
Aware of the growth of the markets in which it operates, Bracell evaluated some opportunities for products that can add value to its pulp
The energy produced is capable of meeting the consumption of about three million people per year.
As the largest producer of dissolving pulp in the world, the company seeks to develop new talents in several areas of activity.
The Atlantic Forest Friend Company honor is given to organizations that contribute to the conservation of this biome.
More than 64,000 hectares will be supported and encouraged by the company, whose premise is actions linked to sustainability.
Construction of the factory was completed on time and on budget and began operations in November 2021.
“One for One Commitment” will support the conservation of the Atlantic Forest, Cerrado and Caatinga areas equal in size to the eucalyptus plantation areas.
The areas, that belong to Bracell, are located in the cities of Entre Rios and Jandaíra.
Multinational will use the railroad network to ship pulp to the Port of Santos.
The preservation of native forests has been a constant theme in the environmental conservation agenda.
Project Star, which is the world’s greatest and greener cellulose biofactory, gathers the most advanced and innovative features to reach the highest levels of sustainability in its production processes.
The balance sheet highlights the company’s investments in Education, Well-being and Empowerment initiatives.
Official acts were published, through Inema ordinances, acknowledging the importance of the reserves for fauna and flora preservation.
In total, 13 seven cubic meter-dumpsters are daily taken to the Recycling Cooperative of Lençóis Paulista (Cooprelp).
Planted forests bring important benefits to the environment and people.
In a year of challenges and uncertainties, the company has intensified its actions to support the communities.
The work shows the fauna and flora in the area of influence of the company in the North Coast and Northeastern region of Bahia.
Atlantic Forest and Cerrado areas in Bahia and in São Paulo are monitored by Bracell’s Biodiversity program to Preserve Fauna and Flora.
The company celebrates the National Soil Conservation Day to highlight the importance of good practices to preserve this natural resource
The initiative is taken by the community of Prata, in the city of Entre Rios, and it counts on Bracell’s support.
Only in 2019, the social investments made by the company benefited over 64 thousand people in the region of Bahia.
Thanks to forest protectors, fires, hunts and thefts have decreased.
We reinforce that Bracell belongs to the Royal Golden Eagle (RGE) group.
The amount will be allocated to the innovation and sustainability of its production processes and adds to the R$ 7
From October 21 to 27, the II Municipal Week of Science, Technology and Innovation was held in Bauru. The event
Bracell SP employees attended the 52nd International Congress of Pulp and Paper, which took place from October 22 to 24,
Carlos Barbieri, Institutional Relations and Social Responsibility manager at Bracell SP, represented the company at the II Tourism Development Forum,
A different and exciting activity is stirring students, teachers and other residents of the rural communities where Bracell BA’s Ecommunity
On the 26th, the BATV program of Rede Bahia, affiliated with Rede Globo, featured another report from Projeto Avança, which
To prepare our people to deal with wild animals on and off our properties: this was the purpose of the
Bracell Property Security brigade members worked with the Bahia Fire Department and the Institute of Environment and Water Resources (Inema)
Bracell SP held, on the 21st, the first Meeting with Municipal Managers, bringing together mayors from 10 regional cities who
The expansion project of the pulp mill in Lençóis Paulista is already underway, bringing sustainable business opportunities to the region.
Bracell’s General Director, Pedro Stefanini; HR Manager Carlos Gasparetto; and Communication Manager Ana Paula Bortolozzi were present at a meeting
To ensure safety on the Juliano Lorenzetti Highway (LEP-060), speed reducers have been installed between kilometers 2 and 4. The
Press Advisory – Edelman Brasil
Daniela Martins / Elisa Destro
imprensabracell@edelman.com
Bracell
Claudia Menatto Lopes
clopes@bracell.com
